Alex Sender has an eye for contemporary art and has collected works by Dan Flavin, Richard Prince, Ed Ruscha, Rashid Johnson and several others. Over the past three decades, he has gathered together an eclectic collection, including Minimalism, Conceptual art and appropriation. Mr. Sender indicates that he prefers to collect works from artists that have been on the market for a couple of years, where he can view their work over time and get a feel for it and chose pieces that he has a connection to. There is no denying that he has enthusiasm and an ability to spot up and coming contemporary artists, investing in their artwork early on and adding it to his collection.
Beginning in May of 2014 and spanning a period of 18 months, he has placed 400 works from his collection to be auctioned by Sotheby’s. These are works from 139 elite contemporary artists and Sotheby’s expects the profit on the auction to be around $70 million. Mr. Sender intends to reinvest this money in more contemporary art and expand his collection.
His curator, Sarah Aibell has been working on an exhibition from the Sender collection that will be available for viewing by art enthusiasts this December, during the Art Basel Miami Beach annual art fair extravaganza. This display, entitled “Home Alone,” will be in a Miami home that is owned by Mr. Sender and is currently for sale. Her concept is to display 70 contemporary art pieces, including Richard Prince’s Spiritual America, in such a way as to appear that the art collection has literally taken over the house and the people have moved to make room for it all. The home will be open for private morning brunch and evening receptions at select times during the fair.
Mr. Sender has a deep love of art, amassing one of the largest contemporary art collections in the world, and he enjoys sharing the artwork with museums, art exhibitions and doing “pop up exhibitions”. He is generous with his collection, allowing the world to see what he has gathered. He is enthusiastic about contemporary art and cheerfully communicates his interest.